Editorial guidelines / Gambling
Gambling editorial guidelines
iGaming, casino and sports-betting announcements are limited to licensed operators and reviewed for responsible-gambling and age-gating language.
What gets accepted, reviewed or rejected
Usually accepted
- Licensed operator launches, market entries and partnerships
- License and jurisdiction details stated in the release
- Responsible-gambling and age-gated positioning
May require review
- Bonus or promotional offer announcements
- Affiliate or platform partnership announcements
- New-market entry into a newly regulated jurisdiction
Common rejection reasons
- No license or jurisdiction stated
- Bonus terms presented without required disclosures
- Missing responsible-gambling messaging
Not accepted
- Unlicensed operator promotion
- Content targeting or appealing to minors
- Guaranteed-win or "beat the odds" claims