This document describes how outlets are admitted to and retained in the TS Newswire distribution network, and how releases are reviewed before they're sent. It's the formal version of what we describe on our homepage and industry pages.
1. Outlet inclusion criteria
An outlet is added to the network only after passing manual review against all of the following:
- Named, identifiable editorial staff (not an anonymous or fully automated publisher)
- Verifiable organic traffic from independent tools, not traffic that appears purchased or redirected
- Confirmed inclusion in Google News or Google Discover at time of review, where applicable to the outlet's tier
- A clean outbound link profile and editorial content that isn't primarily paid placements
- Topical relevance to at least one of our supported industry categories
Most rejections come down to automated or scraped content, unverifiable traffic claims, or having been previously removed from Google News for policy violations.
2. Ongoing re-audit
Outlets in the network are periodically re-reviewed against the same criteria used for new applicants. An outlet that no longer meets the standard — for example, one that loses Google News inclusion or is acquired by a network we've separately rejected — is removed from active distribution.
3. Release review before distribution
Before a release is sent to outlets, it is checked for:
- Format compliance with AP-style conventions (dateline, lead paragraph, boilerplate, media contact)
- Factual claims that require a source (clinical, financial, or regulatory statements)
- Language prohibited under our Acceptable Use Policy
- Industry-specific compliance notes where applicable (see individual industry pages for healthcare, fintech, legal, and consumer-specific review criteria)
Releases that don't meet these standards are held and returned to the submitter with specific revision notes rather than being distributed as-is or silently rejected.
4. Pickup reporting
Pickup reports reflect outlets that actually received and published the release, not every outlet the release was queued for. We do not count duplicate mirror domains, aggregator scrapes, or unpublished submissions toward pickup totals.
5. Corrections and retractions
If a factual error is identified in a release after distribution, we will work with the submitting party to issue a correction through the same outlets where feasible. We do not alter the substance of a release once distributed without the submitter's request, except to comply with a valid legal order.
6. Questions about a specific outlet or release
If you have a question about why a specific outlet is or isn't in the network, or why a release was held for revision, contact us at hello@tsnewswire.com or via our contact page.